Instagram is adding more monetization tools for creators. When creating a Feed or Story post, creators will have the ability to not only tag the exact products they are featuring in their content, but earn commission on any sales.
On ‘creators’ account Instagram announces:
We are launching a native affiliate program on Instagram in the coming months. Affiliate will make it possible for creators to get fairly compensated for seamlessly sharing product recommendations, as well as make it easier for people to find products they love.
It is still unclear whether all users will be able to use the feature, or if it is limited to creators with a certain amount of followers.