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Amazon adds 3,700 new sellers daily in 2021


The Amazon marketplace has added 295,000 new sellers in 2021 as of March 21, according to Finbold's report.

The figure equals 3,734 new third-party sellers joining the platform daily or 155 per hour. Approximately 1.4 million new sellers will potentially join the Amazon marketplace by the end of the year.

A breakdown of new sellers shows a majority joined through the United States marketplace accounting for 26% or 76,769. At least 29,798 new sellers have joined the Indian website representing 10.1% of the total Amazon marketplace additions in 2021. Elsewhere, the Canadian marketplace onboarded 22,088 new sellers. 

The number of new sellers on Amazon Marketplace in 2021