Local traffic. What is it and where to find it. Part 2

2021.06.29

Content

1 Popin

Christina Neuman

We continue to talk about local traffic, read part one of our series here. Let's dive deeper into Asian ad networks today!

Local traffic is the traffic of advertising networks and platforms that work with a small number of GEOs. Sometimes even with just one. But more often it is a small group of countries that are either close geographically, or have common historical roots, traditions, customs, mentality, religion, and culture.

Popin

Popin is a Premium Native Ad Platform that offers advertising in the form of articles containing recommendations and tips. The ad corresponds perfectly to the topic of the article, so it can be used to spread product and brand awareness.

GEO	Japan, South Korea, Greater China, Malaysia, Thailand, Singapore, Indonesia
Traffic amount and quality	More than 400 publisher sites. More than 10 billion page views per month.
Targeting	Categories: clothing and fashion, education, entertainment, government and politics, health and beauty, sports, travel and recreation.
Ad formats	Desktop Display, Mobile Display, Mobile Video, Native.
Payment method	CPC. The ad costs are recalculated at the current exchange rate and are accepted in Japanese yen for all countries.
Registration	You need to fill out a form on the website and specify the selected GEO.
Interface	English, Japanese, Chinese, Korean, Thai, Indonesian.

Dable

Dable is a leading world-class native advertising platform with algorithmic sales using real-time bids (RTB). It has its own Ad Exchange. Dable describes itself as "the fast-growing content discovery platform in Asia generating over 22 billion impressions a month".

GEO	Korea, Taiwan, Japan, Indonesia, Vietnam, Malaysia.
Traffic amount and quality	The platform generates more than 22 billion views per month. 2,800 major publisher sites.
Targeting	GEO, devices, placement, gender, language, interests and behavior
Ad formats	Desktop Display, Mobile Display, Mobile Video, Native.
Payment method	Credit card, bank transfer.
Minimum deposit	The minimum payment amount is 1 million Korean won (excluding VAT). To pay in a different currency, you need to contact customer support.
Registration	You need to fill out a form on the website and specify the selected GEO.
Interface	English, Japanese, Korean, Thai, Vietnamese, Indonesian.

Yengo

GEO	Thailand.
Traffic amount and quality	More than 22 million clicks per month. More than 48,000 publishers.
Targeting	GEO, devices, interests, time
Ad formats	Native Ads, Banner Ads.
Minimum deposit	No minimum deposit required. $2 for each new ad.
Registration	Easy registration. You need to input your email address and specify that you are an advertiser.
Interface	English, Thai.

Macaw

Macaw is a Native Advertising Network in South East Asia, offering optimal solutions for your media buying goals. This network works with e-Commerce, Forex and binary options, Casino, Sports betting, Nutra, Dating, Content promotion.

GEO	Indonesia, Thailand, and Vietnam.
Traffic amount and quality	Premium platforms in South East Asia: MSN, tribunnews.com, line.me, kienthuc.net.vn, sanook.com and dozens of other top publishers
Ad formats	Native Ads.
Registration	You must submit an application.
Interface	English.

Adsmart

Adsmart is an advertising network that places native ads on Detikcom, a popular news portal in Indonesia. The portal is consistently ranked among the top 10 most visited websites in Indonesia.

GEO	Indonesia.
Traffic amount and quality	53 million monthly visitors.
Targeting	GEO, devices, interests, behavior.
Ad formats	Native Ads, Banner Ads.
Minimum deposit	50,000 Indonesian rupees.
Registration	Easy registration, you can use social networks.
Interface	Indonesian

CocCoc

CocCoc is a Vietnamese platform with algorithmic sales using real-time bidings (RTB).

GEO	Vietnam.
Traffic amount and quality	25 million desktop and mobile users.
Targeting	Keywords, demographics, categories.
Ad formats	Native Ads, Search Ads.
Minimum deposit	500,000 VND.
Registration	Easy registration with email confirmation.
Interface	English, Vietnamese.